In the interest of full disclosure, I received a promo code for the iPhone App, A Surfers Paradise, with the expectation that I comment on it.
A Surfers Paradise ($1.99) is the brain child of Matt Gye and Simon ‘Shagga’ Saffigna. Together, they have won several International Surf film awards. Their vision is to produce a groundbreaking international surfing documentary, delivered in 13, 30 minute installments. The hope is, to excite the imagination of 20 million regular participants through a solid media convergence framework that will ultimately find a home in prime time television world wide. The iPhone app is all part of the media convergence, though honestly, its nothing more than a 2 dollar promotional tool.